Universal scenarios: The key to comparing personalization technologies

In part 1 of this 3-part series, I explored different options seating personalization capabilities in a larger marketing technology stack context. In part 2 of the series, I looked at different platform components required for building a holistic personalization technology strategy. In this concluding part 3, let’s explore some canonical scenarios that you can…



This post first appeared here: Universal scenarios: The key to comparing personalization technologies.

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