Simplify Your Digital Technology Landscape.
- Build Your Omnichannel Marketing Stack
- Select the Right MarTech Products and Vendors
- Define Roadmap for Your Digital Experience Platform
From The Blog
There are several surveys that show improving Customer Experience (CX) is a major priority for many consumer brands. Our own…
Treasure Data released an interesting report, NGDATA announced a new partner program and Bloomreach acquired Exponea. Lot’s happening but let’s…
Some interesting news this week. Salesforce has introduced a Loyalty Management offering as part of their “Marketing Cloud”. Customer 360…
Customer Data Platforms (CDPs) are a key component of MarTech stacks. The CDP marketplace is evolving very rapidly and there are numerous…
Papers and Best Practices
My session at MarTech India Bridge 1. State of Marketing Technology and Plans for Indian MarTech Landscape Map.
Patient Management System selection, MarTech Stack advisory
Product positioning and benchmarking
MarTech stack advisory, CDP selection, Collaboration and Social tool selection