PhD update – Social Media for Competitive Advantage

So finally it happened. This week, I successfully defended, and earned my doctorate. I am now a PhD in Management. (Pic source: exloringhandhygiene.wordpress.com) My topic was “Social Media for Competitive Advantage – A Study of Select Indian Organizations”. As part of this research, an attempt was made to study how companies use social media and … Read more

Using Factor Analysis to reduce number of attributes

In my last post on using machine learning for everyday use cases, i’d mentioned factor analysis as a way to reduce large number of items (e.g., news articles’ attributes) into smaller set of variables. Some people asked me for examples of this, so this post is an attempt to explain how factor analysis can be used for what … Read more

PhD update – invitation to participate in my research

As you might be aware, I am currently doing my PhD from the Faculty of Management Studies, University of Delhi. The topic of my PhD is: Social Media for Competitive Advantage. Basically, the idea is to understand usage of Social Media, and map it to Porter’s concept of Competitive Advantage. Here are some details. I’d … Read more

Categories PhD

My PhD: Social Media for Competitive Advantage

Its time to press this blog into service once more. I’ve enrolled for the doctoral programme at Faculty of Management Studies, University of Delhi. The title of my PhD is (tentatively): “Social Media for Competitive Advantage: A Study of Select Indian Organizations”.  This research will focus on studying, analyzing and evolving a model for usage … Read more

New topic for this blog

For a while, i’ve only been cross posting blogs from the Real Story Group blog on this blog. That’s going to change a bit now. I’ve enrolled in the Doctoral Programme at the  Faculty of Management Studies, University of Delhi. My Ph.D. topic is around Social Media usage in Indian organisations and I plan to use social media, … Read more

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