I've found a general mis-impression among some enterprises that mobile app development is really simple. For some reason, many people seem to think mobile app development is just about building a mobile user interface, and as a result they focus primarily on the front-end. Some mobile development tool vendors exacerbate things by touting their "rapid … Continue reading Mobile App Development is about much more than UI creation
Its time to press this blog into service once more. I've enrolled for the doctoral programme at Faculty of Management Studies, University of Delhi. The title of my PhD is (tentatively): "Social Media for Competitive Advantage: A Study of Select Indian Organizations". This research will focus on studying, analyzing and evolving a model for usage … Continue reading My PhD: Social Media for Competitive Advantage
We often find enterprises underestimating the effort required to test mobile apps. After all, how much testing effort will it take if you are developing native apps for just two operating systems -- iOS (Apple's mobile operating system that runs iPhone and iPad) and Android? A lot, it turns out. Let's look at iOS first. … Continue reading Why is Mobile Testing So Hard?