Facebook goes native for iPhone and iPad – Should you?

Last week, Facebook announced a new application for iPhone and iPad devices that runs on Apple’s iOS mobile operating system. This application is a native app — meaning it’s written using Apple’s proprietary technologies and you must download it from Apple’s App Store.
This represents an about-face.  Faceboook has traditionally touted HTML5 and mobile web, and their original application was…

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Post abstract cross-posted from Real Story Group.

Do you need specialized tools like Kony, Antenna, Netbiscuits, and Appcelerator for mobile delivery?

When creating mobile versions of your web properties, you’ll face a key decision of whether to employ your existing site management platform (e.g., WCXM or Portal) or deploy a specialized mobile delivery tool from vendors such as Antenna Software, RhoMobile, Netbiscuits, Kony, or one of the many others.
After all, if your incumbent WCXM platform does a good job of separating content from presentat…

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Post abstract cross-posted from Real Story Group.